The comprehensive analysis of the “Vitality in America” study, commissioned by The Cigna Group, reveals crucial insights into the state of vitality among Generation Z and other American adults. This study, conducted in June 2023, surveyed 10,000 adults and used the Evernorth Vitality Index (EVI) to measure health and well-being across eight dimensions: emotional, environmental, financial, intellectual, occupational, physical, social, and spiritual. Generation Z’s Vitality Metrics Mental Health Challenges

Gen Z consumers (i.e., people aged 18-21) are surprisingly more likely than any other age group, including Baby Boomers, to visit a bank branch at least weekly, according to a study from Accenture released in October 2017 – reflecting the heavy cash dependence within their age cohort. The study also found that Gen Z consumers are the most active and engaged group using mobile banking, with all other consumers