U.S. health insurance comparison platform HealthCare.com in June 2017 announced the launch of The CheckUp, a new online blog meant to equip Americans with the knowledge and insight to make better-informed decisions about their healthcare.

More than one-third of Americans are unaware that “Obamacare” is another name for the Affordable Care Act, according to a poll conducted by Morning Consult earlier this year.

Led by Ronald Barba, a veteran startup journalist and former Tech.Co managing editor, the site features original content and unbiased advice that helps consumers navigate the complex American healthcare system. From tips on selecting a health insurance provider to in-depth analyses of the health care debates in Washington D.C., the publication intends to make health care easier to understand at a time when it is undergoing major changes.